Have you seen this? It's a focus group of people who are talking about their bad experiences with Domino's. It's a very effective ad, and surprising, given that a company is admitting that their pizza wasn't very good. But then there's a big "reveal." Turns out the meeting is happening on a dairy farm in Wisconsin, to show that they only get their cheese from Wisconsin dairy farms.
Now. The people in the ad look shocked when the walls pull back and they're on the farm. So help me out with something. Why are they shocked? Didn't they drive themselves to the focus group? Wouldn't they have realized that it was at a Wisconsin dairy farm? Or were they drugged and blindfolded and taken to the farm?
Can someone help me out please? (Watch ad below)